The BigDoor Blog

Connecting brands and customers through better marketing.

Posts Categorized: Loyalty

How to Make Millennials Love Your Brand

How to Make Millennials Love Your Brand

Here at BigDoor, we strive to give our readers a complete world view as often as possible. Today’s post is brought to you by one of BigDoor’s community guest authors, Zach Watson.   Zach is a web content writer at TechnologyAdvice. He writes about a range of business technology, with gamification and electronic health records as two…

Continue reading
5 Types of Loyalty & What Marketers Need to Know

5 Types of Loyalty & What Marketers Need to Know

More is expected of today’s marketer than ever before. Not only are we expected to drive acquisition and encourage engagement, but marketers are now on the hook for increasing loyalty. The challenge is many of us weren’t trained in loyalty marketing. In fact, it can be quite an intimidating area to jump into. The team…

Continue reading
A Marketer’s Guide to Customer Loyalty | Free Guide from BigDoor

A Marketer’s Guide to Customer Loyalty | Free Guide from BigDoor

Building customer loyalty is imperative to a brand’s success, but acquiring and maintaining loyal customers takes a lot of work. Marketers at all stages find themselves faced with an endless amount of questions around loyalty building best practices, including kicking off and maintaining a successful loyalty initiative. Here at BigDoor, we’ve been helping marketers tackle…

Continue reading
The Growth of Retail Loyalty Programs

The Growth of Retail Loyalty Programs

Colloquy recently published their 2013 loyalty census, an annual study that highlights the general growth and health of loyalty programs over the previous year and makes predictions for the industry at large for the upcoming year. I’m a huge fan of this study as it’s one of the best quantifiable resources available in the world…

Continue reading
Top 5 Hotel Loyalty Programs

Top 5 Hotel Loyalty Programs

The hotel industry has helped pioneer the concept of the modern loyalty program. Over the years, hotel loyalty programs have shifted and expanded to meet the ever-changing needs of their customers, but 2013 saw an epic shift in hotel loyalty program offerings and rewards. Now more than ever, travelers choose their hotels through social channel…

Continue reading
How to Measure Customer Loyalty: A Free eBook from BigDoor

How to Measure Customer Loyalty: A Free eBook from BigDoor

Measuring loyalty is hard; we aren’t going to pretend otherwise. But the truth is, measuring loyalty is getting easier. We’re thrilled to announce our new, free eBook “How to Measure Customer Loyalty” to help deliver the tools for  loyalty measurement straight into your hands, whatever stage your loyalty initiative is in. Here at BigDoor, we’ve been…

Continue reading
Sign up for BigDoor's Loyalty Insider
The Marketer's Guide to Customer Loyalty

Boost your loyalty building skills with our free guide.