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Posts Categorized: Loyalty Leaders

The Customer Loyalty Space Podcast: Technology in Loyalty

The Customer Loyalty Space Podcast: Technology in Loyalty

Welcome to the final edition of The Customer Loyalty Space, a podcast series focused on customer engagement and loyalty. This episode features Ashley Tate from BigDoor, Barry Kirk from Maritz Motivation Solutions, and Clark Buckner from TechnologyAdvice. We also encourage you to check out our previous episode for even more loyalty goodness. Enjoy! Today our…

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The Customer Loyalty Space Podcast: Social Media, Cult Loyalty, and Social Rewards

The Customer Loyalty Space Podcast: Social Media, Cult Loyalty, and Social Rewards

Welcome to this week’s edition of The Customer Loyalty Space, a weekly podcast series focused on customer engagement and loyalty. This episode features Ashley Tate from BigDoor, Barry Kirk from Maritz Motivation Solutions, and Clark Buckner from TechnologyAdvice. We also encourage you to check out last week’s episode for even more loyalty goodness. Enjoy! One…

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The Customer Loyalty Space Podcast: The “Earn and Burn” of Loyalty Currency

The Customer Loyalty Space Podcast: The “Earn and Burn” of Loyalty Currency

Welcome to this week’s edition of The Customer Loyalty Space, a weekly podcast series focused on customer engagement and loyalty. This episode features Ashley Tate from BigDoor, Barry KirkfromMaritz Motivation Solutions, and Clark Buckner from TechnologyAdvice.  We also encourage you to check out last week’s episode for even more loyalty goodness. Enjoy!  When it comes to loyalty, the…

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The Customer Loyalty Space Podcast: The Future of Loyalty Rewards

The Customer Loyalty Space Podcast: The Future of Loyalty Rewards

Welcome to this week’s edition of The Customer Loyalty Space, a weekly podcast series focused on customer engagement and loyalty. This episode features Ashley Tate from BigDoor, Barry Kirk fromMaritz Motivation Solutions, and Clark Buckner from TechnologyAdvice.  We also encourage you to check out last week’s episode for even more loyalty goodness. Enjoy!  All loyalty programs offer rewards,…

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Build Loyalty That Lasts: Free eBook from BigDoor

Build Loyalty That Lasts: Free eBook from BigDoor

In today’s quick-shifting digital landscape, building lasting customer loyalty is an effort that has moved front-and-center for brands of all sizes. While there are challenges and hurdles to overcome in creating, integrating, and maintaining a digital loyalty initiative, the rewards and benefits that brands reap from loyal customers are immeasurable. That said, building loyalty is…

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The Customer Loyalty Space Podcast: How 4 Smart Loyalty Programs Achieved Success

The Customer Loyalty Space Podcast: How 4 Smart Loyalty Programs Achieved Success

Welcome to this week’s edition of The Customer Loyalty Space, a weekly podcast series focused on customer engagement and loyalty. This episode features Ashley Tate from BigDoor, Barry Kirk from Maritz Motivation Solutions, and Clark Buckner from TechnologyAdvice.  We also encourage you to check out last week’s episode for even more loyalty goodness. Enjoy!    In this…

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Loyalty Programs Bring CMOs and CIOs Together

Loyalty Programs Bring CMOs and CIOs Together

 I recently read a fascinating—but all too real—article in the Wall Street Journal about the complex relationship between the CMO and CIO. You can read the full WSJ article here. The piece covers the vast differences between how CMOs and CIOs approach digital technology. In one instance, the author of the article says: “Chief marketing officers and chief information officers…

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4 Challenges in Creating A Loyalty Program

4 Challenges in Creating A Loyalty Program

Today’s guest post comes from Clark Buckner, a new media strategist at TechnologyAdvice. Read on to hear about Clark’s interview with BigDoor’s own E.A. Weymuller as they cover the challenges in creating a loyalty program in today’s digital world.    While deciding to institute a loyalty program might make sense, there’s a lot that goes…

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Loyalty Leaders: Interview with Barry Kirk from Maritz

Loyalty Leaders: Interview with Barry Kirk from Maritz

Howdy, BigDoor fans! Welcome to a special edition of our BigDoor Loyalty Leaders interview series. Our goal is to share loyalty and engagement building tips from top marketers all around the world, and today, we’re thrilled to share the thoughts of one of loyalty marketing’s brightest minds. In today’s post, we sit down with Barry Kirk, VP of…

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